Design: Mariana Lopez
Location: United States
Project Type: Student Project
School: The University of Texas at El Paso
Tutor: Clive Cochran
Packaging Contents: Salad Dressing, Crackers, Jam
Packaging Substrate / Materials: Paper
Printing Process: Digital printing, die-cut
Located in the heart of London, Piccadilly Condiments & Comestibles is a one-of-a-kind store that crafts and sells a variety of unique food products from the UK and all over the globe. The Piccadilly customer is curious, worldly, with an adventurous and sophisticated palate as well as plenty of joie de vivre.
The goal was to create a brand that distilled the epitome of British taste with a modern, vibrant flair.
Piccadilly is all about turning the seriousness of English snacking into a fun and memorable experience. The distinct use of typography, detailed line illustrations and bright colors accentuates the beauty of the condiments and ingredients.