CoffeeX specialty

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Agency: Doors design studio
Art-director, graphic designer: Oksana Tumeniuk-Malashenko
Motion designer, cinema 4d: Alena Koroleva
Chief: Andrew Hulias
Location: Ukraine
Project Type: Concept
Packaging Contents: Coffee
Packaging Substrate / Materials: Aluminum foil
Printing Process: Flexography

CoffeeX — a new coffee trademark, produces premium products, gathered in places and countries with the most preferable conditions for the best 100% Arabica coffee beans.

We’ve designed identity, packaging and motion graphics. Every item has a different origin: Ethiopia, DR Congo, Brazil, Costa Rica, Mexico, Peru. And every country has it’s own culture, colors, unique nature. So the main idea was ‘Diversity of countries. Diversity of tastes. Diversity of colors!’