Design: Gosha Chubukin
Project Type: Student Project
School: HSE Art and Design School
Tutor: Leonid Slavin
Packaging Contents: Detergent
Packaging Substrate / Materials: Metal, plastic
Printing Process: Flexography
“Heavenly white” detergents are designed for lonely men, who hate the typical look of a “Fairy”-like cleansers and often pour them into more attractive bottles. The lineup takes the style of men’s cosmetics to satisfy the need for a beautiful package of household chemicals.