Luxury Packaging Manufacturer: GPA Luxury
Design: Boundless Brand Design
PR & Marketing: Warren Consultancy
Location: United Kingdom
Project Type: Produced
Client: Royal Salut
Product Launch Location: Global
Packaging Contents: Blended Scotch Whisky
Packaging Substrate / Materials: Glass, cardboard
GPA Luxury just finished crafting three packs for Royal Salute’s Signature Blend whisky.
Each pack celebrates something different – including Royal Garden Parties – and features unique illustrations by its own artist.
Celebration
This Royal Salute pack features illustrations by Kristjana S. Williams and was inspired by the whisky brand’s unique history. To ensure an eye-catching finish, we use vivid full colour print and spot colours, as well as several embellishments. Can you spot the oak cask and tartan butterflies?
Chinese New Year
This striking red Royal Salute pack is intricately decorated with traditional Chinese imagery to celebrate the Lunar New Year. We love Brett Ryder’s illustrations. The dragon and the decorative knot are both lucky in Chinese tradition. Peek inside and you’ll find the red and gold theme is continued here as well!
Garden Party
This Royal Salute turquoise whisky pack features quintessentially English illustrations by designer Mariana Rodrigues. The design nods to English royalty and tradition with its corgis, bunting and summer florals. We added spot UV, foils and 3D emboss to this Royal Salute pack to give it texture, depth and a truly eye-catching finish.