Coca-cola Packaging for The Grand Egyptian Musuem

Design: Asmaa Tarek
Location: Egypt
Project Type: Student Project
School: Applied Arts Helwan University [ Advertising DPT]
Tutor: Dr Nagwa El Adwy
Packaging Contents: Soft Drink
Packaging Substrate / Materials: Aluminium
Printing Process: Digital Printing

On the occasion of the opening of The Grand Egyptian Museum and because the design depends on mixed eras, I got inspired from some Egyptian quotes that belongs to Pharaohs and I tried to represent them in modern illustrations that explain them using the intended characters like Maat, Tutankhamun and the Egyptian Cat.

What’s Unique?
The use of pharaonic characters in a modern and fun way, in addition to the link between ancient and modern art