Design: Sheikh Branding Studio
Project Type: Produced
Client: Shawbur Burger Joint
Product Launch Location: Saudi Arabia
Packaging Contents: Sandwich
Packaging Substrate / Materials: Paper
Shawbur is a modern eatery that offer high quality burger, shawarma sandwiches. shawbur is mainly targeting the young generation and this should reflect on the persona and the visual identity, so I choose a daring colors with a bold saturation, combination of blue and red with a heavy font and icons made an eye catchy logo with a very bold and unique identity, and to compliment this visual identity we came up with a unique style of illustrations for each item in the menu, the menu items names itself was very different and funny, typography style was divided into 2 lines that have the effect or the layered sandwiches.