Rooster Fried Chicken

Posted on

Derrick Lin


Design: Esraa El-araby
Location: Egypt
Project Type: Concept
Packaging Contents: Food
Packaging Substrate / Materials: Plastic , paper
Printing Process: Digital printing

Flying Rooster is a restaurant with fried chicken in many forms and flavors. We work the brand identity with hot colors with dark blue to emphasis the warm colors of its products, and increases the desire to eat.

A rooster of geometric shapes that gives a sense of modernity and movement.

Pattern – The basic for creating a visual identity is made up of geometric shapes inspired by the logo and some vital shapes to give a sense of energy and diversity.