Baso Tahu Trisula – Frozen Food Products

Design: Crisan Damayanti
Location: Indonesia
Project Type: Produced
Client: Baso Tahu Trisula
Product Launch Location: Indonesia
Packaging Contents: Frozen Food
Packaging Substrate / Materials: Nylon Vaccum Plastic
Printing Process: Digital Rotogravure

Baso Tahu Trisula is a small business enterprise based in Bandung – Indonesia which producing aunthetic local delicacy and well-known brand. This delicacy is called Siomay, made from fresh and premium fish. Because of the global pandemic they’re shifting the business from dine in restaurant into packed frozen food so people can enjoy this frozen siomay anytime and anywhere while keeping the safety measures. Digital rotogravure is choosen as the method for the packaging production since it is allowed our client to produced small batches packaging to match their production budget and it’s also will be more convenient for my client.

What’s Unique?
The design is emphasizing the authentic feel from the photography, combined with striking bold fonts which is very simple but still catch customer attention.