Making ready-to-drink cannabis packaging Happi
As Michigan’s first-to-market cannabis-infused sparkling water, Happi is redefining what THC-infused beverages look and taste like. The brand believes that health and happiness go hand-in-hand, and that life’s moments deserve to be celebrated with the perfect sidekick. Happi’s low dose, ready-to-drink lineup delivers just enough THC in each can to leave you feeling euphoric, but never hungover. Its bright branding and cannabis packaging design deliver a fresh, approachable product to dispensaries across the map.
In a historically male-dominated market, the female-led company also intentionally celebrates women and understands that they’re also seeking an easy way to enjoy just the right dose of cannabis. Happi’s branding includes an energetic, hand-drawn logo and upbeat, playful illustrations of women on slim matte cans. The cannabis packaging pairs bright color and the brand’s signature wrap-around illustrated pattern to evoke the spirit of recreation and joy.
Design Womb is a creative agency that helps people and brands thrive through beautiful and results-driven design, strategy, and storytelling. We love what we do, and it shows.