The packaging design for Cuarzo Rosa wine gets its name from the amount of this mineral there are in the Fermoselle area, Zamora (Spain), where the winery and vineyard are located. We based the whole concept on this stone and so the label has an irregular shape that simulates a piece of quartz, the print consists of pink stamping and a graphic with irregular shapes like the faces of this mineral so that it looks like quartz at first sight. In the neck of the bottle, there is a small card with a piece of quartz from the vineyard, which is attached to the bottle by means of a satin ribbon that in turn acts as an “easy opener” for the sealing wax that closes the bottle.