le brewlife VISUAL IDENTITY AND PACKAGING

Derrick Lin

Global

le brewlife VISUAL IDENTITY AND PACKAGING

Film Hotel 

Design concept Film Hotel # “Film Hotel” is used as the design intention to express the passion of Le Brewlife for ordinary life, that is, only when there is a spark in the heart, can the world has ripples. The film camera used during a trip is an image tool for recording and discovering wonderful moments. Hotel is a rest stop on the way to relax and enjoy. Therefore, film cartridge, luggage tag, tie and so on become the visual elements to express the brand’s concept of Le Brewlife

Optical Spectrum

Graphic inspiration Optical Spectrum # Room temperature concentrated coffee is the most convenient and fast way to enjoy a cup of good coffee in a trip, and at the same time, it is also one of the core products of Le Brewlife. We integrate film cartridge into the design of its outer package. Inspired by optical spectrum, in the name of the city and taking trip as a pleasure, we have created three kinds of gradient spectrum of the city.

Design & Photography: low key Design 
Year 2024
OUR GRAPHICS OPEN THE DOOR FOR BRANDS TO CONNECT WITH PEOPLE.

 

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