ABOUT
This is a student project that explores a creative packaging solution for Godinger Silver Art Co.’s handcrafted glassware. The design emphasizes the delicate and luxurious qualities of the product while incorporating a distinctive structural element that enhances both functionality and aesthetics.
CONCEPT
The concept centers on a unique triangular structure that not only protects the product but also creates a visually striking presentation. Combined with a gradient background, the design highlights modern elegance and complements Godinger’s innovative and playful approach to luxury packaging.
SOLUTION
The packaging features a geometric triangular outer shell that securely encloses the product while providing a sculptural aesthetic. The gradient background enhances the modern design and creates a dynamic interplay of colors and light, ensuring the packaging captures attention while maintaining practicality.
TECHNIQUE
Using precision die-cutting and folding methods, the triangular structure achieves a balance between strength and visual appeal. The gradient effect is applied with eco-friendly, water-based inks to align with sustainable practices.
UNIQUE FEATURES
Triangular Structure: The bold, angular design sets the packaging apart, offering both stability and a striking visual identity.Gradient Background: Adds depth and sophistication, creating a modern, luxurious feel.Sustainable Materials: Constructed from biodegradable paperboard with eco-friendly printing techniques.
RESULTS
The final design redefines the unboxing experience with its dynamic structure and aesthetic appeal. It enhances Godinger’s brand identity by merging functionality with artistic innovation, leaving a lasting impression on consumers and elevating the perceived value of the product.