Agency: Studio Metis
Idea & Design: Vahid Khezrian
Creative Direction: Nazanin Hedayati
Location: Iran
Project Type: Produced
Client: Gentleman Fresh Product
Product Launch Location: Asia
Packaging Contents: Fresh, Meat, Chicken
Packaging Substrate / Materials: Plastic, Cardboard
Printing Process: Digital Printing
Gentleman brand is a large and modern farm of a combination of several sheds and livestock, which is one of the best companies in the region to produce fresh livestock products. Given the brand name, the first idea was the best.
The most challenging part was showing the prestige of an animal in human clothing.