Wool Coated Soap

Design Agency: Musse Ecodesign
Project Type: Produced, Commercial Work
Client: Bio4 Natural
Location: Ericeira, Lisbon, Portugal
Packaging Contents: Wool coated soap
Packaging Materials: Translucent paper FSC certified, recycled board and sewing thread.

Bio4 Natural is a Portuguese brand of biological and vegetable cosmetics, a combination between the most sophisticated production techniques and the respect for nature. The soap is made with biological ingredients and 100% natural wool from the autochthonous breeds of the Portuguese sheep, on a local and handmade logic, boosting diffused crafts. The product is not tested on animals and is Ecocert greenlife certified.

To feature the brand values we developed a pure and simple packaging, folding the product like a sheet of paper with two sewing stitches side by side. Consumers are able to see and touch the wool through a small hole die cutted in the front.

The layout is very clean, based on typography work with the charming of purple hot foil stamping. The translucent paper was the chosen one because it’s very strong and avoids any plastic or varnish protection, making the production process simpler and eco friendly.