Exotic Snacks Kids Selection (Student Project)

Designer: Rasmus Erixon
Project Type: Student Project
School: Brobygrafiska
Location: Sweden
Packaging Material: Carton

Exotic Snacks is a natural candy assortment that in recent years have been a known brand in convenience stores. Today’s society is becoming more health conscious and careful about what they and their children eat.
Therefore, they now want to develop a concept that makes more children choose a healthier candy.

The assignment was to develop a childrens range for Exotic Snacks natural sweets.

The range will contain portion packed sweets and bags for loose range.

I created three illustrations of monkeys using patterns to create playfulness and attention.

The colours are reflecting the flavours of the candy.