Oaked

Agency: KREAVIS
CEO: Kristan Ludwig
Project Type: Produced, Commercial Work
Client: OAKED | Barrel Aged Cocktails
Location: Stuttgart, Germany
Packaging Contents: Barrel Aged Cocktails
Packaging Materials: Labels, bottle corks

Developing and designing new bottle labels for a startup based in stuttgart.

Oaked are developing and producing barrel aged cocktails in small batches. Classic cocktails are pre-mixed and are maturing in 10 and 20 Liter barrels to gain an astonishing finish from the barrel. They are producing a set of 10 different classic cocktails (from a Manhatten to Old Fashioneds) and every label should be individual but have an unique recognition value. On top of that every individual label should tell a story about the respective drink. So, Kreavis designed 10 different labels for 10 different drinks.

The labels itself should contain a shining copper engraving style with haptics and a high recognition value including a collector effect which we are able to meet with the design of 10 different labels.