Creative Agency: M&A Creative Agency
Project Type: Produced, Commercial Work
Client: Ampulheta Mágica
Location: Anadia, Portugal
Packaging Contents: Sparkling wine
Packaging Substrate / Materials: Glass Bottle and Paper Label
Printing Process: Hot stamping
Aplauso, the sparkling wine that was born from the common passion for wine and music of three friends from Bairrada to pay tribute to the special occasions. The creative concept for the label was designed with representative elements. The pick used to play guitar stands out in the center of the label and the unconventional format resembles an amphitheater and the red curtain used in the old houses of spectacle. The red color also refers to the red grapes that compose this white sparkling wine. The gold brings the nobility required by a label to make the difference in the market.