Fruit Corn

Design: Tsen Lin
Project Type: Produced, Commercial Work
Packaging Content: Corn
Location: China

Looking at the logo only, people might think that the logo looks familiar but they could’t tell what it is. The product’s Chinese name means “the pearl with fruit flavor” and that’s why I used a circle shape, the shape of pearl, to cut the part image of corn. My aim is to create a metaphorical impression of corn. After seeing the key visions, people would smile knowingly. The product is launched at Shanghai, China.