Mara Rodríguez Design

Gijón, Asturias, España

Design: Mara Rodríguez – Design
Location: Spain
Project Type: Produced
Client: Dog®
Product Launch Location: United States
Packaging Contents: Dog treats
Packaging Substrate / Materials: Plastic

Dog® is an USA dog food brand which want to feed your pet with best ingredients but without forgetting the funny side of life.

We create an illustrated packagings where “Doggy” is the main character, living different adventures while he eats the Dog treats. We use always the same structure so then the clients could easily identify the brand.

Also, regarding the graphics, we use saturated colors and a cartoon style font which gives the packaging a casual look. Also in all packagings we create a different window to show the product, which shape fits the different illustrations.