I Got Natural Power | Cod Sausage Series Packaging

Project: I Got Natural Power / Cod Sausage Series Packaging
Service: Packaging Design
Award: 2023 VERTEX BRONZE AWARD Private Brand Bronze Award
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Unique illustration design can become a highlight in consumers’ memories, helping to improve consumers’ memory and favorability of the product, thereby influencing purchase decisions and increasing product purchase rates.

In the packaging of my cod sausage series, we created the “gluttonous” personality of the cat, and used flat illustrations to interact with the product in combination with different flavors, highlighting the cute atmosphere of this packaging and attracting the love of target consumers. At the same time, the layout uses a multi-grid illustration style, integrating product selling points, increasing the narrative of the picture, and enhancing the value of the product.

In addition, this packaging won the VERTEX BRONZE AWARD Private Brand Top Award Bronze Award in 2023.