Super Italia

A taste of Italy with an Australian twist – a refreshing tribute to classic Italian lagers.

The design captures the graceful wave of the Italian flag, with vibrant red, white, and green that merge Italian heritage with a contemporary flair. The dominant white label, combined with minimal graphics, creates a clean yet striking design, ensuring strong shelf presence in a crowded beer market. The hand-crafted lettering draws inspiration from the flowing, expressive typography of vintage Italian posters, echoing their charm, artistry, and timeless sophistication. A label that tells a story of tradition, place, and creativity, making it as visually compelling as it is meaningful.