Ippon Matsu Beer

Posted on

Derrick Lin

Global

Designed by Kota Kobayashi
Country: Japan (Based in Brooklyn)
Photographer: Emiliano Granado

In the city of Rikuzentakata, a single pine tree stands as a testament to survival after the tsunami of 2011. This beer’s name means “One Pine Tree” and its design is a symbol of charity and hope for Japan’s brighter future. A scroll-like, handwritten label seals the top with its story written on the inside. The label is a solitary pine made of three triangles facing up, symbolizing the wish for progress in the reconstruction efforts.



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