Agency: Life Integrated
Designer: David Puzey
Client: Quintessential Brands
Type of work: Commercial work
Location: London, United Kingdom
Toussaint had been been on the market for a while, but Quintessential Brands produced a new recipe, adding more of an espresso flavour than before. The label needed to reflect the improvement of the product, while also telling the story of Toussaint L’Ouverture, whom the premium liqueur is named after. Etchings of Toussaint and the island of Haiti help to age the label while giving the consumer a glimpse into the world of our hero.