Kubik Ice

Agency: RSWE International
Designer: Jocelyn Pedrono
Project Type: Produced, Commercial Work
Location: United Kingdom
Packaging Contents: Vodka, Natural Flavours, Ginger, Ginseng, Guarana, Fine bubbles
Packaging Materials: Glass

Kubik Ice is an energizing and sparkling ready to drink cocktail (15°) of high quality vodka, served in an original 7 fl oz bottle.

The innovative and exceptional “kubik” silhouette – designed by Jocelyn Pedrono – combined with the strength of guarana, ginger, ginseng and refined selected flavors make it appealing for its taste as well as its looks.

This project was born from a simple question : Why do all the bottles look alike ? Why not imagine a new and different shape – like a cube ? And why not be able to stack these cubes together ?

After a first draft on a bar counter napkin, months of hard work and with the right people in place, Kubik Ice came to be…

Blended and bottled in France, you can discover the four subtle and original aromas of Kubik Ice (citrus, green apple, banana-raspberry, and wild-berry) and let loose your imagination in assembling these “kubik” glass bottles to the infinity.

What’s Unique?
Kubik Ice®™ has been recognized for its design at the french pavilion of the Taipei World Design Expo in 2011.

This original cubic wavy shape required a particular development so that the final result meets the design imagined by Jocelyn Pedrono .Even the bottle’s shoulders were corrected exactly to the degree asked.

Today, Kubik Ice design patent and trademark are registered in more than 35 countries around the world.