Shahrazad Aromas Incense Sticks (Student Project)

Designer: Eric Collier
Project Type: Student Project
School: University of Wisconsin-Stout
Course: Product and Packaging Design
Tutor: Nagesh Shinde
Photographer: Bill Wikrent
Translator: Ayad Alfahad, Shatha Al Shehri
Location: Menomonie, Wisconsin
Packaging Contents: 30 Incense Sticks, Poster Included
Packaging Substrate / Materials: Paper, Cardboard, Plastic
Printing Process: Digital Printing, Screen Printing, Lasercutting

The scent is called “Pharaoh’s Palace. This product is unique in that the sticks are rolled inside of a poster that comes free with the purchase. This brand is also bilingual, including Arabic and English. The poster is screen printed and designed around the scent. Thirty Incense Sticks come in a pack.

The design was heavily influenced by Arabic architecture and artwork. The calligraphic intricacy of the Arab world is absolutely stunning, and incorporating that in the design was very important.

The colors were directly influenced by the many tombs of Pharaohs recovered in the ruins of ancient Egypt. The glimmering gold complimented with a royal blue resonated the perfect empirical taste of a pharaoh.