Enerli Light Bulbs



Creative Agency: TITOV DESIGN
Project Type: Produced, Commercial Work
Client: Elektrosvet
Location: Russia
Packaging Contents: Lighting technology
Packaging Substrate / Materials: Paper
Printing Process: Flexography

Enerli lighting lamps are a consumer product for both ordinary buyers and professionals, who pay attention to technical characteristics – efficiency, service life / reliability, lighting quality. The main task of packaging design is to make the purchase of lamps understandable and convenient. A consumer who may not be an expert should quickly mark the most important parameters. In the design of packaging, the gradation of information on importance is thought out: the first sight should fall on the most necessary figures. Despite its maximum informativeness, the design can not be called overloaded, it remains easy-to-use. A harmonious combination of four colors is pleasing to the eye and immediately stands out on the shelf. Large and small, pear-shaped and tubular, powerful and not very ones. But the main criterion by which the lamps differ is the way they create light. In the line of the Enerli brand there are 25 SKUs of LED and luminescent species. They will adequately occupy their seats on the shelves of hypermarkets and specialized stores.