Creative Agency: Sand Creative
Creative direction: Sean Harvey
Project Type: Produced, Commercial Work
Client: Elsa Valentine, Tess Walker (INNATE)
Packaging Contents: Healthy Snacks
Packaging Substrate / Materials: Re-usable pouch
Printing Process: Digital
Sand creative worked with INNATE to create a brand-identity and packaging for their range of super tasty and healthy snacks.
INNATE are a young, fresh, vibrant brand that are all about putting health back into snack foods. All foods are made from natural ingredients with no additives, and designed to not only taste great but to be in tune with your innate requirements, supporting you to thrive and be amazing!
The Penrose pattern features prominently in the design and symbolises the harmony and synergy of art and science in nature.
Innate snacks recently won the Great new idea award 2017 at the Farm & Deli shop show held at the NEC Birmingham.
These snacks have been created to work in harmony with with body’s innate requirements.