Veritas

Designer: Anastasia Bakusheva
Project Type: Concept
Location: Saint-Petersburg, Russia
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital printing

Veritas is a russian wine brand for young intellectuals. The main task for package design was to highlight the product among the rest of the Russian wine in accordance with the brand concept. For this purpose were decided to choose an unusual shape of the label itself, consisting of a circle and a rectangle. The main heroes of the brand are outstanding personalities such as philosophers, writers, artists, so for each of the labels of wines, monochrome vector illustrations with each hero were developed, and behind the character a bright geometric pattern. The main color of the package is black, the color associated with the intellect and prestige.

What’s Unique?
For the release of new films and books, we offer different materials for design. So, in addition,were developed series of illustrations for billboards to the output of a new arthouse of the film: “Blade runner 2049”, to the film “Her”, and also to the output of a series of books by a writer and philosopher Ayn Rand.