ETNO Honeys

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Derrick Lin


Manufacturer: “Sądeckii Bartnik” sp. z o.o.
Project Type: Produced, Commercial Work
Location: Stróże, Poland
Packaging Contents: Honey
Packaging Substrate / Materials: Glass jar
Printing Process: Flexography

Regional honey (ETHNO honey) was inspired by Polish folk art, tradition, identity and regionalism. We encourage you to follow the trail of Polish flavors and regional culture.

The pattern on the labels is inspired by the traditional them from the region of origin of honey.

Set includes 4 types of organic honey in 270 g jars. Glass jars are simple and elegant and are covered by chic, black, mat top.

1. Multiflower honey from Mazowsze region.
The pattern on the label is inspired by the traditional Kurpie cutout. Lilies are characteristic of Kurpie culture – symmetrical cut-outs in the form of trees, symbolizing the reviving life, the link between heaven and earth or what is divine with what is human. In Kurpiowskie wycinanki there are often figures of people or animals that have the appropriate symbolism – eg a rooster (which also appeared on our label) is a symbol of fertility.

2. Lime honey from the north part of Poland.
The pattern on the label is inspired by the traditional Kashubian embroidery. Flower elements and colors are characteristic for Kashubian embroidery – blue colors (various shades), red, green and yellow dominate. There are various schools for making Kashubian embroidery, but to this day it is the most-known field of Kashubian folk art, whose native name is: kaszëbsczi wësziwk.

3. Buckwheat honey from Lubelszczyzna region.
The pattern on the label is inspired by the traditional Hrubieszów embroidery. Hrubieszów embroidery is usually decorated with women’s and men’s shirts. Usually, these are geometrical motifs in the brown, red and orange tones, but there are floral motifs embroidered with the technique of crosses.

4. Honeydew honey from BIeszczady region.
The pattern on the label is inspired by traditional Lemko embroidery and Lemko jewellery. Lemko costumes are distinguished by cross-stitch, often geometric. The colors and symbolism are characteristic – black is earth, yellow – sun, red – fire, blue – sky, green – forests, and fields. The Lemko jewellery (necklaces – lure beads) was made of small, glass beads threaded on a thread. These necklaces were often worn even by men (they had the right male form)

5. Rapeseed creamed honey from the central part of Poland
The pattern on the label is inspired by the traditional pattern/cutout from Łowicz. It is one of the most recognizable patterns in Polish folk culture. The basic elements of cuttings from Łowicz are colorful flowers and roosters. The colorful paper cutouts in the 19th century decorated the interiors of rural huts. There are several types of cutouts. The knowledge about the cut-outs of the cut-outs was passed down from generation to generation, until the 20th-century cut-outs from Łowicz gained popularity, decorating souvenirs from central Poland.