Derrick Lin


Agency: Prompt Design
Executive Creative Director: Somchana Kangwarnjit
Illustrator: Pantipa Pummuang
Project Type: Produced, Commercial Work
Client: Beauty Classic
Location: Bangkok
Packaging Contents: Hair Care Accessories
Packaging Substrate / Materials: Paper
Printing Process: Offset

Beauty Classic – the premium brand of Hair Care Accessories with a slogan ” timeless beauty” has released the new product – Hair Rollers. We have selected to communicate by relating the beauty of curling hairstyle of the ancient statues and sculptures to humorously say that every curl has been made possible by this product.

This illustrative ancient figure also implies that its curling hair is permanently long lasting through time. On the back of the package has details of the result after having confidently used the Beauty Classic- Hair Rollers.