LANEIGE Water Bank Essence Press-kit



Agency: HEAZ
Art Director_Eunmi Lee
Designer: Miae Kim, Minji Kim, Geuna Kim
Location: South Korea
Project Type: Produced
Packaging Contents: Skincare

Water Bank Hydro Essence Press-kit Design

This special edition package celebrates the selling 10 million bottles of LANEIGE Water Bank Essence.

Based on the concept of AWARDS, it has a story of Water Back Essence, which has been loved by 10million customers ascends the throne.

In order to induce the process of taking a photo with LANEIGE’S chocolate medal around the neck and uploading on SNS, we applied Instagram UI.