Design: Marianna Pefani
Project Type: Concept
Packaging Contents: Health Care
Packaging Substrate / Materials: Recycled paper and plastic
Printing Process: Digital printing
This is a self-initiative project for the conceptual packaging of organic swabs and pads. The main conceptual element is the sheep, that creates valuable connotations such as pureness, nature, and softness. Also, it considered a beloved and friendly animal. Having that in mind, we used the body of the sheep to show our product through a transparent film with the product itself taking the place of the animal’s fur.
In the case of the swabs, each swab is every curl that a sheep has on its fur, and in the case of the pads, it’s the material itself that looks like wool. The back of the packaging also resembles the back of the sheep.
The name itself is a wordplay of a commonly known expression, altered so as to work for our product. “Piece of sheep” means that every unit of the product contains all the pureness and softness of natural wool, while it is a 100% organic and natural cotton product.
Never seen such creative packaging for swabs, the resemblance of swabs as the fur of a sheep, the fact that the product is exposed in both sides (back and front) because the product itself helps us to do that.