Fayrouz malt drink



Design: Yasmin Khaled Salah
Location: Egypt
Project Type: Student Project
School: faculty of applied arts, Helwan university
Tutor: Dr. Dalia Mohsen
Packaging Contents: malt drink
Packaging Substrate / Materials: Aluminium
Printing Process: Digital printing

Fayrouz packaging design on the occasion of the opening of the Grand Egyptian Museum and depicting the joy and celebration of the ancient Egyptians by combining beach parties with the ancient Egyptian life and drinking Fayrouz to create a sense of freshness and relaxation and transforming the ancient Egyptian life into a life full of celebrations using the ancient Egyptian kings (Hatshepsut, Cleopatra and Tutankhamen) and entering fruit elements in the design by sailing fruit boats in the sea while preserving the features of Egyptian life such as the Grand Egyptian Museum and the pharaonic elements (hieroglyphic writings, ancient Egyptian sun and sun boats) and renewing their clothes with touches that keep pace with the times and hear music with hieroglyphic letters for celebration, dancing and using modern musical instruments,The packaging reflected their happiness and celebration of the occasion and drinking fayrouz malt drink, the design focus on working with ancient elements in modern way and the boats inspired from fruit shape and texture, colors of design inspired from fruits and beach life

What’s Unique?
Unique design, Using the ancient Egyptians kings in a different way and merging modern life with the ancient Egyptians life And linking beach parties with the celebrations of the ancient Egyptians To show the extent of relaxation, refreshment and celebration