Heads effective branding

Трубная ул., 23 корпус 2, Москва, Россия, 127051

Design: Wellhead
Location: Russia
Project Type: Produced
Client: Milkom
Product Launch Location: Russia
Packaging Contents: Ice cream

Angelato is ice cream for a young woman who knows exactly what she wants today. She is open to everything new, loves to indulge herself, and definitely knows a lot about pleasures.

The graphic elements of the package make reference to the aesthetics of old times but in a new way. We reinvented traditional symbols such as nimb and angel wings in a contemporary way to reflect the authenticity of this incredible product.

This is an invitation to play with feelings and anticipate pleasure.