White Water Granola- Plastic Free Granola Packaging Concept

Derrick Lin


Design: Jenny Daymond
Strategy consultant: Jutta Devenish
Location: United Kingdom
Project Type: Concept
Packaging Contents: Granola packaging
Packaging Substrate / Materials: Plastic free compostable film- Tipa
Printing Process: can be printed on using flexography or digital printing

A detailed and fun, concept design for fully compostable granola packaging, digitally illustrated in Photoshop. The design imagines a brand with healthy, natural, family friendly values at the core, with packaging that makes a difference to our oceans.

The concept was a collaboration created by Daymond Design and marketing agency Zeitgeist Communication as a showcase concept for companies interested in plactic free packaging. Both Daymond Design and Zeitgeist Communication are based in the Lake District in the north of England and love to work with brands searching for more ethical, green packaging solutions. This design is printed on Tipa film, which can be printed using flexography or digital printing.

What’s Unique?
The design is printed on plastic free, compostable Tipa film packaging.