Designer: Sebastien Cantin
Copywriter: Marie-Eve Forest
Photographer: Vincent Lebegue
Printer: Imprimerie Ste-Julie
Project Type: Produced
Client: Distillerie des Marigots
Product Launch Location: Canada
Packaging Contents: Spirits
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital printing, foil stamping, UV spot varnish
Packaging design for Récif gin from the artisanal distillery of Marigots, Caplan in Gaspésie (Quebec, Canada). Récif gin is distilled in the Gaspé, on the cliffside, to the sound of the surf. Its 14 native and locally grown botanicals have been carefully selected to create a complex and surprising spirit. Récif reflects the richness of its territory, with its moss-covered undergrowth, its fields of wildflowers and its scent of the sea.For the label, the name greatly inspired the concept; it is the representation of a reef emerging from the sea.
On the front side, the reef with all the relevant information on the product and on the back side, an illustration of the sea. When applied to the bottle, the reef and the sea coexists and everything is meaningful. The color of the label is directly inspired by the pebbles found on the seashore near the distillery.