Manufacturer: PASTIS 12-12 DE SAINT-TROPEZ
Project Type: Produced
Product Launch Location: France
Packaging Contents: Pastis
Packaging Substrate / Materials: Glass bottle
Printing Process: Chromography
The bottles of Pastis 12/12 are inspired by the pastis glass carafes of the 50s.
The bottles are available in 3 designs, Pétanque Place des Lices, Sunbathing at Pampelonne and Sieste in the garden. Each decoration, engraved in the glass by chromography, was designed by Quentin Monge, Tropezian by birth and internationally renowned illustrator. The ambition of the brand is to produce a new collection of 3 new glass designs each year. Exclusivity of Pastis 12/12, the detachable jack ball located on the top of the cap.
Pastis 12/12 is a popular, chic brand aimed at a festive audience, people who love terraces and aperitifs with friends. A new generation of pastis that combines in a modern and fun way with another specialty of the village and the famous Place des Lices, pétanque. An association illustrated by a specificity of Pastis 12/12, the jack ball on top of its cap! And by its name, “12/12” means “match ball” in pétanque, each game being played in 13 points.
Saint-Tropez was the first city with Marseille to launch its own brand of Pastis, Mont Pécoulet the same year as Ricard and Pastis 51 in… 1951. 70 years later, a group of childhood friends from Saint-Tropez decided to relaunch the Pastis of Saint-Tropez while respecting the identity of the village which combines tradition and modernity. The 12/12 Pastis of Saint-Tropez is thus a traditional product worn by a modern design that breaks codes from the aniseed category.
Each decoration, engraved in the glass by chromography, was designed by Quentin Monge – internationally renowned illustrator. The detachable jack ball located on the top of the cap to play petanque with friends while drinking glass of Pastis.