Derrick Lin


Design: Islam Shehata
Location: Saudi Arabia
Project Type: Concept
Packaging Contents: Food & beverage
Packaging Substrate / Materials: Plastic & Paper
Printing Process: Digital printing

Nutshell” is an Egyptian brand established in early 2021 that specializes in providing three types of products which are, delicious Pancakes, all types of cold Milkshakes, and crunchy French Fries. Our challenge was to design a strong typographic logo that suits different age groups, classes of society and lives longer.

The identity and packaging were also designed in a modern way in line with the identity of the products, and dynamic icons were designed to express the packaging of each product separately in the colors to distinguish that product which is Yellow for Milkshakes, Green for French Fries and Purple for Pancakes.