Lavazza Coffee

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Design: Isaac Fusté
Location: Spain
Project Type: Concept
Packaging Contents: Coffee
Packaging Substrate / Materials: Tin and bag

A new design for brand Lavazza, from a restyling of the logo and design elegant graphic image. For the low cost pack, the design is white background and images of everyday objects but from a different point of view. Meanwhile for the premium images the design for baroque sculptures on black background, as representative elements of Italian culture.