Creative Agency: seriesnemo
AQUA is an ideological conviction of design, which supports the idea that consumer products can have soul. Everyday, basic and affordable products should connect emotionally with the consumer. The features of the design, the rounded vertical striations that give structure to the bottle and the color of PET (green water) work to offer the refraction, transparency and ringtones only found in glass bottles. A bottle of nostalgic, soft and elegant that captures the essence and light of the Mediterranean forms. AQUA is also a sustainability effort. It is made from PET 29gr. with 1.4 gr standard plug. natural polypropylene (no color additives) and a label printed in two colors only. Moreover, the design has been optimized to meet the demanding requirements of logistics platforms and achieve a significant reduction in carbon footprint.