3 Sisters Drinks

Derrick Lin


Agency: BASE 501
Founder and Design Director: Shefali Desai
Art Director: Nikita Braggs
Sr. Designer: Zain Shaikh
Illustrator: Yohan Mody
Jr Designer: Shrutika Manivannan
Photographers: Harsh Panchal, Kalpita Jani
Location: India
Project Type: Produced
Client: 3Sisters Drinks
Product Launch Location: India
Packaging Contents: Non Alcoholic Beer
Packaging Substrate / Materials: Glass Bottle, Paper
Printing Process: Digital Printing

3 Sisters a popular beverage brand that sells non alcoholic beer, approached us for their branding and packaging requirements, The name 3 sisters is derived through a personal story of the client who wanted to dedicate this drink to the 3 strong women in his life ( His Sisters). Since the brand is young and vibrant we approached the late design with a similar route, working with patters and illustrations that depict the variety of ingredients and flavours, adding a lot of fun and quirk to the brand. The colours for the these labels are appropriately chosen to resonate with the drinks flavour.

What’s Unique?
The use of patterns to depict each of the ingredients, with contrasting colours bringing life to the bottle label