GOLUB – Upcycling Denim Project



Design: Yaroslav Cherkunov
Location: Ukraine
Project Type: Produced
Client: Golub.udp
Product Launch Location: Ukraine
Packaging Contents: Jeans
Packaging Substrate / Materials: Сardboard, paper

Golub.udp – are fascinated by the idea of giving a new life to the old denim. Their mission is to prove that recycled clothes can be as good as the latest podium collections with no environmental damage. Less consumerism and more the consciousness that is their vision and approach.

What’s Unique?
The main task was to make a minimalistic design that does not require large production costs. All materials used are recycled, which causes less damage to the environment.