Ngoc Suong Est. 1955

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Agency: InSpace Creative
Creative Director: Sanh Nguyen
Creative Designer: Nhi Tuong
Creative Designer: Duy Trinh
Location: Vietnam
Project Type: Produced
Client: Ngoc Suong Seafood & Bar
Product Launch Location: Vietnam
Packaging Contents: Coffee, Herbal, Fruit Juice
Packaging Substrate / Materials: Plastic, Glass bottle, paper
Printing Process: Digital Printing

The project is a collection of Drink Labels of Ngoc Suong Seafood & Bar restaurant

The design language of these labels are inspired by the key visual identity of the restaurant, which is the wave lines of the sea, with ingredients of drinks illustrated in graphic language. The highlight colors of fruits, herbs and ingredients are illustrated on the labels, making them easy to distinguish and giving them a unique look.

What’s Unique?
Illustrations build on the brand’s key visual identity, the ingredients and fruit are designed through a unique illustration style.