Etruscan Vineyard

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Design: Ester Saba
Location: Turkey
Project Type: Produced
Client: Etruscan Vineyards
Photographer: Selcuk Uzanir
Product Launch Location: Asia
Packaging Contents: Wine Bottle
Packaging Substrate / Materials: Paper
Printing Process: Digital Printing

Etruscan is a vineyard in Eceabat, Çanakkale, where high-quality grapes meet with technology and every step of the winemaking process happens in one place.

I have designed three wine label designs for Etruscan Vineyards. Each of the labels has a different story and I aimed to tell that story to customers through the illustrations on the labels.

Ino, Sauvignon Blanc wine label tells the story of being a protector of Dionysos, the Ancient Greek god of wine and how she became the goddess of the sea. Gradiva wine label represents ‘ the woman who walks’ who become a 20th-century mythological figure from the novel by Gradiva W. Jensen.

Yol label illustrates the roads that lead to home. And Daydream label has a pattern design that reflects our dreams in an abstract way

What’s Unique?
Each label tells a story that reflects the taste of wine. And each story is illustrated by hand that makes them unique.