B Medical Honey

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Design: Hi! Estudio
Location: Mexico
Project Type: Concept
Packaging Contents: Honey
Packaging Substrate / Materials: Glass
Printing Process: Digital print

The ancestral home remedies in Mexico play a very important role in the culture, recipes and menjurjes are passed from mouth to mouth and from hand to hand, such is the case of the home remedy against cough, made with natural honey, lemon and a medicinal plants, which works to eliminate cough and sore throat.

A bee is the main actor in the developed graphic identity. An icon was developed by making the word “Bee” in a synthesized way and in turn representing a smile, the same one that gives you when the medicine took effect.