ART of Beginning

Posted on



Designer: Zvonimir Mandic
Copywriter: Davor Stankovic
Motivation Manager: (My wife) Katarina Mandic
Project Type: Produced, Commercial Work
Client: ART of Beginning
Location: Zagreb, Croatia
Packaging Contents: Graphic art on canvas
Packaging Materials: 100% Pure Cotton Canvas, Craft Paper, Wood, Bubble Wrap Foil, Metal

There are moments in life that you want to remember forever. Having a baby is definitely one of those moments. That is why we decided to do something about it.

We believe that having a baby is the greatest gift of all. And we believe that moment should last forever. So, we make art that will enable you to enjoy your memories every day – ART of beginning! Let me introduce you to the art of newborns – completely personalized graphic art of your newborn baby.

You can choose one of the many predesigned templates, send us the photo and all the information and we make an amazing design of your baby. We print it on 100% pure cotton artistic canvas and stretch it over a custom made wooden frame. Once the art is born, it is carefully wrapped with our own hands and ready to be your second best gift of all.

What’s Unique?
We made every effort to wrap up the story. Because it is unique and it deserves special treatment. Therefore, we paid special attention to little details that will bring a smile to customers’ faces. And that extra work ended up with this extra packaging.

We tailored the craft paper until we made it fit and finally sewed it with the sewing machine. In order to make it more interesting, we decorated the edges with a zigzag pattern using pinking shears.

The next step was to leave a mark. So, we impressed it to the packaging. Three times. Impressed?

There are two items that come in different colors: pink button goes to all girl babies while the blue one is reserved for boy babies. Classic.

Attached to the button, there is a greeting note: Here comes the art of your life. Handle with care. The whole graphic art is wrapped in bubble wrap that protects the item from damaging during the transport.

The background of the product is also stylish. Handmade frame is decorated with gold dot polka Washi tape and in the corner you can find the story about the brand.

Finally, we thought of every wall. That is why we prepared everything you need to hang this piece of art on your wall. Well, almost everything. You might need a hammer.