Designer: Cecilia Alejandra
Photographer: Rocío Delgado
Project Type: Student Project
School: Universidad de Monterrey
Course: Materials and Shapes
Tutor: Mori Franco
Location: Monterrey, Mexico
Packaging Contents: Beans
Packaging Materials: Concrete, Oak wood
Conceptual design for souvenir organic beans cultivated in the surroundings of the archaeological complex of Chichen Itzá, in Yucatan, Mexico; the species being autonomous of the land, and has been cultivated for the past 8 thousand years in the region. The system is designed according to the different buildings in the complex, making each packaging unique to their location, and can contain between 50g, 75g, and 100g of beans.
The main challenge of this project was to experiment with different materials to compliment wood in a design for beans, and managing to reflect luxury in the packaging of such a common product.
This series of packaging make use of different elements of the Mayan culture to quote their context, without referencing to the traditional representation that’s been exploited for a long time when talking about this culture. Concrete and wood in simple shapes resemble the culture’s origins, and the lock that results in the square union makes reference to the rings in the ancient ball game created by the Mayans. The glyphs on the tag belong to the Mayan iconography, with the meanings of “Bean”, “Eat”, “Gift”, and “Coming from another land,” making them the perfect match for these souvenir beans.