Subterránea (Concept)

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Designer: Christian Pannicke
Project Type: Concept
Location: Berlin, Germany
Packaging Contents: Wine
Packaging Substrate / Materials: Bronze, ruff paper
Printing Process: Hand-applied

Slate is an excellent heat accumulator and therefore optimal also in colder areas for wine growing. Subterránea — “underground” — the label plays on the invisible heat accumulator. Hand-applied bronze layers symbolize the emergence and growth of this hard rock.

What’s Unique?
This label is simple with an out of the box effect, because it’s not overburden with foiling and stamping and every bottle is unique because of the hand-applied bronze layer.